Drayson Racing & Qualcomm Partnership

Project Basics

BPM’s Role: Camera, Field Audio, Video Editing, Graphics, Title Animations

Clients: Drayson Racing, Qualcomm, Formula E

Interviewee: Lord Paul Drayson

Date: 11.20.2013

Category:

Interview, Marketing, Video & Audio

Description

This is one of a series of interviews with Lord Paul Drayson of Drayson Racing, who holds the landspeed world record for an electric car. Shot in West Hollywood, he discusses the partnerships between Qualcomm, Formula E (Formula 1) and Drayson Racing.

My role in this shoot included operating three cameras and audio. I used one camera on a shoulder rig and two locked down on tripods.

I edited the piece as well, editing photos and customizing existing graphics along with creating new ones to match the brand.

The basic style for this piece was chosen by the clients’ PR firm. So there’s a slate and the questions appear as text, rather than showing the interviewer.